Patients visit a clinic website to answer three questions: can this doctor help me, can I trust them, and how do I book? Every page should help answer them.
Essential pages
- Home with specialities, doctors and a booking button.
- One page per treatment or speciality.
- Doctor profiles with qualifications, experience and OPD timings.
- Facilities and equipment.
- Patient reviews (shared responsibly).
- Contact with map, parking and emergency numbers; embed a map with our map embed generator.
Features
- Online appointment booking. Read online booking.
- WhatsApp and click-to-call.
- Health packages with prices.
- Report download, if your systems support it securely.
Trust and compliance
- Registration numbers and accreditations where relevant.
- Accurate, doctor-reviewed health content.
- No guaranteed results or misleading claims.
- Privacy policy covering patient data.
Local SEO
Add medical business structured data with our local business schema generator.
See marketing for clinics and hospitals.
Want the full picture? This article is part of Business websites: the complete guide, our in-depth guide with everything in one place.
