Free tools

167 free tools for growing online.

Calculators, generators and checkers for Meta ads, SEO and Google reviews, social media, websites, email, WhatsApp and product listing. No sign-up, and nothing you type leaves your browser.

167 tools

Meta ads calculator

Estimate the leads, customers and revenue a monthly Facebook and Instagram ad budget could bring in.

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Cost per lead limit calculator

Find the most you can pay for a lead and still make a profit, plus a healthy target.

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ROAS calculator

Work out your return on ad spend and whether your ads are profitable at your margin.

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Break-even ROAS calculator

See the minimum return on ad spend you need to cover costs or reach your profit target.

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Marketing ROI calculator

Calculate the return on any marketing investment, including an annualised figure.

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CPC calculator

Calculate cost per click from your ad spend and clicks.

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CPM calculator

Calculate cost per 1,000 impressions and how many impressions your budget buys.

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CTR calculator

Calculate click-through rate and see whether your ad creative is stopping the scroll.

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Cost per acquisition calculator

Work out what each customer or sale costs you in ad spend.

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Ad budget calculator

Work out the monthly and daily ad budget you need to win a target number of customers.

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Daily ad budget calculator

Split a campaign budget into daily and per-ad-set budgets that let Meta’s learning finish.

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Ad frequency calculator

Check how often people see your ad and when it is time to refresh the creative.

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Customer lifetime value calculator

Estimate the revenue and profit a customer brings you over their lifetime.

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Customer acquisition cost calculator

Calculate your CAC and compare it with customer lifetime value.

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Lead value calculator

Find out what each lead is worth in revenue and profit.

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Marketing budget calculator

Set a yearly and monthly marketing budget from your revenue, with a suggested split.

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Meta ad copy checker

Check your Facebook and Instagram ad text, headline and description against the lengths that show in full.

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Facebook ad preview

See roughly how your ad text, image, headline and button will look in the mobile feed.

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Click-to-WhatsApp ad cost calculator

Work out the cost per conversation, lead and sale from click-to-WhatsApp ads.

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Campaign name builder

Create consistent campaign and ad set names so reports are easy to read.

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Meta Pixel event code generator

Generate the code to track leads, purchases and other events with the Meta Pixel.

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Meta ad policy checker

Check your ad text for words and claims that often get Facebook and Instagram ads rejected.

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Facebook and Instagram ad copy generator

Get primary text and headline ideas built around your offer and proof.

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Lead form question builder

Qualifying questions for Meta lead forms by industry, to get fewer junk leads.

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SEO & Google Business Profile

About our SEO service

Google search preview

Preview how your page title and meta description will look in Google results.

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Meta tag generator

Create title, description, canonical and Open Graph tags for any page.

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Meta description writer

Get ready-to-edit meta descriptions for your service pages, with length checks.

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Robots.txt generator

Create a robots.txt file that tells search engines what to crawl.

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XML sitemap generator

Turn a list of page addresses into a sitemap.xml file for Google Search Console.

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301 redirect generator

Create 301 redirect rules for Apache, Nginx or Netlify so you keep your rankings.

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Local business schema generator

Create LocalBusiness structured data for your address, phone and opening hours.

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Organization schema generator

Create Organization structured data with your logo, contact details and social profiles.

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FAQ schema generator

Turn your questions and answers into FAQPage structured data.

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Breadcrumb schema generator

Create BreadcrumbList structured data from your page trail.

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Article schema generator

Create BlogPosting structured data for your blog articles.

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Keyword combiner

Combine services and locations into every local keyword variation in one click.

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Keyword density checker

See the most used words and phrases in your page text and spot repetition.

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Question keyword generator

Turn a keyword into the questions customers ask, ready for blog posts and FAQs.

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URL slug generator

Turn page titles into short, clean URL slugs.

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Keyword list builder

Add words before or after every line to build keyword lists fast.

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Google review link generator

Create a link and QR code that opens the review box for your Google Business Profile.

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Google review reply generator

Get polite, ready-to-edit replies for positive and negative Google reviews.

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Review request message generator

Write a WhatsApp or SMS message that asks customers for a Google review.

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Review rating calculator

Find out how many 5-star reviews you need to reach your target Google rating.

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Google Maps link generator

Create map and directions links, with a QR code, for your business address.

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Google Business Profile score checker

Tick what your profile has and get a score out of 100 with the fixes that matter most.

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Google Business Profile post generator

Write offer, update and event posts for your Google profile in seconds.

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Hinglish keyword generator

Find the Hinglish and Hindi phrases people in India use to search for your service.

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Engagement rate calculator

Calculate the engagement rate of an Instagram or Facebook post or account.

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Hashtag generator

Turn keywords into clean, readable hashtags and keep within Instagram’s limit.

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Instagram bio generator

Get Instagram bio ideas for your business that fit in 150 characters.

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Social media caption generator

Get caption ideas with a hook, benefit, offer and call to action.

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Reel hook generator

Get scroll-stopping opening lines for your reels and short videos.

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Social media content calendar

Plan a month of post ideas on the days you choose to post.

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Fancy text generator for bios

Turn text into bold, italic and script styles for Instagram and Facebook bios.

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Giveaway winner picker

Pick fair, random winners for Instagram and Facebook giveaways.

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Social media image size guide

See the right image sizes for Instagram, Facebook, LinkedIn, YouTube, WhatsApp and more.

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Social media image resizer

Resize and crop any image to the exact size for each social platform.

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Link preview checker

Preview how your page looks when shared on WhatsApp, Facebook and LinkedIn.

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YouTube thumbnail viewer

Get every size of a YouTube video’s thumbnail from its link.

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Reel script writer

Turn a topic into a timed reel script with a hook, points and a call to action.

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YouTube title and description generator

Get video titles, a description with chapters and tags for YouTube.

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LinkedIn post formatter

Format your LinkedIn post for easy reading and check the hook before “see more”.

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Carousel post outline generator

Plan a swipeable carousel slide by slide for Instagram or LinkedIn.

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Influencer cost estimator

Estimate what a creator might charge based on followers, engagement and deliverables.

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Instagram grid preview

See how your next posts will look together on your profile before publishing.

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Best time to post in India

Suggested posting times for Instagram, Facebook, LinkedIn and YouTube by business type.

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Festival greeting post maker

Create a festive greeting post with your business name for Instagram and WhatsApp.

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Conversion rate calculator

Calculate the conversion rate of a website, landing page or ad.

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Website funnel calculator

Turn visitors into leads, customers and revenue, and see what a small improvement is worth.

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A/B test calculator

Find out whether version B really beats version A, with a confidence level.

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A/B test sample size calculator

Work out how many visitors you need before an A/B test result can be trusted.

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Landing page headline generator

Get headline ideas built around the result your customers want.

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Call-to-action button generator

Design a button, check its contrast and copy the HTML.

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UTM link builder

Add tracking tags to links so Google Analytics shows which post, ad or profile sent each visitor.

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WhatsApp chat button for websites

Get the code for a floating WhatsApp button on your website.

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Click-to-call link generator

Create tap-to-call and SMS links for your website.

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Google Maps embed generator

Get the code to show a map of your business on your website.

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YouTube embed code generator

Create privacy-friendly embed code for a YouTube video.

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QR code generator

Create a QR code for your website, menu or any link, in your brand colours.

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Visiting card QR code generator

Create a QR code that saves your contact details in one scan.

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Favicon generator

Create a favicon and app icon from letters or an emoji.

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Image compressor

Make images smaller so your website loads faster, without visible quality loss.

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Image resizer

Resize images to exact pixel sizes for your website.

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Image to Base64 converter

Turn small images and icons into data URIs for HTML and CSS.

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Colour contrast checker

Check whether text is readable on its background, using WCAG standards.

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Colour code converter

Convert colours between HEX, RGB and HSL.

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Colour shades generator

Create lighter and darker shades of your brand colour.

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Colour palette from image

Pull the main colours from your logo or a photo.

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CSS gradient generator

Create linear and radial gradients and copy the CSS.

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Box shadow generator

Design soft shadows for cards and buttons and copy the CSS.

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Aspect ratio calculator

Find an image’s aspect ratio and the matching size at a new width.

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PX to REM converter

Convert pixel sizes to rem units for responsive websites.

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Text to HTML converter

Turn plain text into HTML paragraphs for your website.

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Placeholder text generator

Create lorem ipsum placeholder text for website designs.

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JSON formatter and validator

Format, check and minify JSON, including structured data.

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URL parser

Break a web address into its parts and see every tracking parameter.

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URL encoder and decoder

Encode text for use in links, or decode an encoded link.

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Website cost calculator

Pick your pages and features to see a typical website price range in India.

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Privacy policy generator

Create a simple privacy policy for your website, based on India’s DPDP Act.

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Cookie banner generator

Get the code for a simple cookie notice that remembers the visitor’s choice.

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Share image maker

Create a 1200 × 630 image that shows when your page is shared on WhatsApp and social media.

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Image format converter

Convert images between WebP, JPG and PNG in your browser.

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Product listing & e-commerce

About our product listing service

Marketplace profit calculator

Work out your real profit per order after commission, fees, shipping, ads and returns.

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Marketplace commission calculator

See how much you receive after the marketplace commission and GST on it.

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Product title generator

Build Amazon, Flipkart and Meesho product titles in the right order and length.

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Product listing length checker

Check titles, bullet points and search terms against marketplace limits.

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Product description generator

Turn features and specifications into a clear product description and bullet points.

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Product image maker

Place a product photo on a square white background at marketplace sizes.

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Product schema generator

Create Product structured data with price, stock and ratings for your online store.

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SKU generator

Create consistent SKU codes for all your product variants.

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Profit margin calculator

Calculate profit, margin and markup from cost and selling price.

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Markup calculator

Find the selling price from your cost and markup.

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Selling price calculator

Find the price you need to charge to hit a target margin.

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Discount calculator

Work out sale prices, savings and the margin left after a discount.

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Break-even calculator

Find how many units you must sell each month to cover your costs.

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Average order value calculator

Calculate average order value from revenue and number of orders.

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Reorder point calculator

Know when to reorder stock so your listings never go out of stock.

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Sales growth calculator

Calculate the percentage change in orders, sales or traffic between two periods.

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GST calculator

Add or remove GST and split it into CGST and SGST or IGST.

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GSTIN checker

Check a GSTIN’s format, state code and check digit before registering as a seller.

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UPI QR code generator

Create a UPI payment QR code for your shop counter, invoices or packaging.

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Amazon vs Flipkart vs Meesho profit comparison

Compare your profit per order on each marketplace side by side.

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Volumetric weight calculator

Work out the chargeable weight couriers bill you for, from box size and weight.

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Shipping cost calculator

Estimate courier charges by weight and zone, including COD fees and GST.

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COD vs prepaid profit calculator

See whether cash-on-delivery or prepaid orders make you more money.

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Return rate impact calculator

See how returns cut your real profit per order.

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Sale price planner

Find the lowest price and biggest discount you can offer in a sale and still profit.

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HSN code finder

Search common HSN headings for your products for GST invoices and listings.

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Product bullet point generator

Turn product features into clean marketplace bullet points.

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Backend search terms generator

Build Amazon backend keywords without repeats, within the byte limit.

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