Professional firms win clients on trust and expertise. Online, that means being findable, explaining your services clearly and sharing useful knowledge, within the rules of your profession.
Know your profession’s rules first
- Chartered accountants: ICAI has guidelines on advertising and websites. Firms can share factual information, but solicitation and certain claims are restricted.
- Lawyers: Bar Council of India rules prohibit advertising and soliciting work. Lawyers may share limited factual information, such as on a website, as the rules allow.
- Consultants: usually have more freedom, but must avoid misleading claims.
Always check the current rules with your professional body.
A factual, useful website
- Areas of practice, explained in plain language.
- Partner profiles with qualifications and experience.
- Office address, hours and contact details.
- Guides and articles on tax, compliance or legal topics.
See website design for CA firms and SEO for CA firms and lawyers.
Educational content
Articles on GST deadlines, ITR filing, company registration or property documentation answer real searches and show expertise without advertising.
Share insights and updates on LinkedIn to stay visible to business owners. Format posts with our LinkedIn post formatter. See social media for professional firms.
Google Business Profile
A complete, accurate profile helps people find your office. Add structured data with our organisation schema generator.
See marketing for professional services.
Marketing for your industry: see how we help businesses like yours, from clinics and restaurants to builders and manufacturers.
