Reviews on product pages increase confidence and conversions. Your own store needs a system to collect them.
Collecting reviews
- Automated review request emails and WhatsApp messages after delivery; draft them with our review request generator.
- Photo and video reviews encouraged.
- Simple, mobile-friendly review forms.
Displaying reviews
- Star rating near the product title.
- Full reviews lower on the page with filters.
- Customer photos in a gallery.
- Replies to negative reviews.
Rich results
Product structured data with review ratings can make products eligible for stars in Google results. Check markup with our product schema generator and Google’s Rich Results Test.
Honesty
- Show negative reviews too.
- Never write fake reviews or buy them.
- Follow India’s consumer standards on online reviews.
Read reviews beyond Google.
Want the full picture? This article is part of Business websites: the complete guide, our in-depth guide with everything in one place.



