People decide where to eat in minutes, usually on their phone. Your Google listing, photos and Instagram decide whether they choose you.
1. Win “restaurants near me”
- Complete your Google Business Profile with menu, price range, hours and dine-in, takeaway and delivery options.
- Upload fresh food and interior photos every week.
- Reply to every review, especially complaints.
See Google Business Profile for restaurants.
2. Instagram that makes people hungry
- Close-up reels of signature dishes being made or served.
- Behind the scenes in the kitchen.
- New dishes, weekend specials and live music nights.
- Reposts of customer stories and food bloggers’ visits.
Start reels with a strong first line; try our reel hook generator.
3. Direct orders to save commission
Delivery apps bring discovery but take a large commission. Encourage repeat customers to order directly on WhatsApp or your website with a small benefit, such as free dessert on direct orders.
4. Table QR codes
Put a QR code on tables linking to your menu, Google review page or Instagram. Make one with our QR code generator.
5. Local Meta ads
Run ads to people within a few kilometres for weekend offers, new menus and festive specials. Use mouth-watering video, not stock images.
6. Bring regulars back
- Collect WhatsApp numbers with permission for offers.
- Birthday and anniversary offers.
- A simple loyalty card or points system.
See our marketing for restaurants and cloud kitchens and the Rapha-Bucha WhatsApp orders case study.
Marketing for your industry: see how we help businesses like yours, from clinics and restaurants to builders and manufacturers.
