Workshops, classes, open days, sales and performances are easier to promote when visitors can see them all in one place.
Who benefits
Schools, coaching institutes, venues, cafés with events, gyms, NGOs, churches and temples, trade associations.
Features
- List and calendar views.
- Event pages with date, time, venue, price and description.
- Registration or ticketing.
- Add-to-calendar buttons.
- Past events archive with photos.
Event structured data
Adding Event schema can help events appear in Google search features. Include name, date, location and offers.
Promote offline too
Print a QR code linking to the events page; create one with our QR code generator.
Plan around the calendar
Align events with festivals and seasons using our festival marketing calendar.
Keep it updated
An events page full of past dates looks abandoned.
Want the full picture? This article is part of Business websites: the complete guide, our in-depth guide with everything in one place.
