Meta ads · Lead formsReal Ads Manager data

Research paper writing workshop (2026): 80 leads at ₹44.63 each.

Ads that sent people to a registration page and an instant form, explaining a step-by-step method for writing and publishing a research paper.

  • Meta ads
  • Lead form ads
  • Facebook and Instagram
80leads
₹44.63per lead
₹3,570total ad spend
25,626impressions
12,224people reached
₹139.33cost per 1,000 impressions

Source: Meta Ads Manager campaign export. Each person saw the ad 2.10 times on average. Leads are form sign-ups from the ad; they are enquiries, not paid registrations.

Straight from Meta Ads Manager

Meta Ads Manager row for this campaign: 80 results, ₹44.63 per lead, ₹3,570.49 spent
Screenshot of this campaign in Meta Ads Manager.

The campaign

The campaign

Client: Rehoboth Academic Services, an academic support company.
Offer: A three-hour live research paper writing workshop at ₹1,180.
Audience: PhD scholars, faculty and researchers aged 24 to 50 in major Indian cities.

How it worked
  • A lead objective with an instant form, so people sign up without leaving Facebook or Instagram
  • Detailed targeting by field of study, job title and education level
  • A clear workshop date and topic in the ad, so sign-ups know what they are asking about
  • Results tracked as form leads, straight from Meta Ads Manager
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