EducationLanding page development · Live campaign
Rehoboth Academic Services: Research proposal campaign.
A Google Ads landing page for Rehoboth's research proposal writing service. It speaks to students applying for a PhD or a Master's at an international university.
2audiences: PhD admissions and study abroad
4content sections explaining proposals
7field enquiry form
The story
The brief
Students applying abroad often need a research proposal fast and do not know where to start. The page needed to show that Rehoboth understands this and make the first step easy.
What we built
- A hero slider: "Planning to pursue a Master's at an international university?" and "Need help writing your research proposal for PhD admission?"
- A headline for top-notch research proposal writers since 2013
- Sections on what goes inside a proposal and why you need one
- An enquiry form: name, email, mobile, city, subject and message
- Salient features, services and testimonials
- Google Ads click tracking and a thank-you redirect
On a phone
Built for the ad click
Most ad clicks come from phones, so the page is designed phone-first.
What the visitor sees first
- A hero slider: "Planning to pursue a Master's at an international university?" and "Need help writing your research proposal for PhD admission?"
- A headline for top-notch research proposal writers since 2013
- Sections on what goes inside a proposal and why you need one
How it is built
Technology
- WordPress with Elementor on a dedicated landing page template
- Contact Form 7 with a redirect to a thank-you page
- Hidden Google Ads click ID (GCLID) field in the form
- Google Tag Manager and a WhatsApp chat button
Why it works
Built to convert
- One page, one offer, one action
- The headline matches the ad the visitor clicked
- The form is short and easy to reach
- Every lead can be tracked back to its campaign
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