A featured snippet is the answer box Google sometimes shows above or within results, quoting a page directly. Appearing there brings visibility and trust.
Types of snippets
| Type | Triggered by | Format to use |
|---|---|---|
| Paragraph | What is, why, how much | A 40–60 word direct answer |
| List | How to, steps, best | Numbered or bulleted list |
| Table | Prices, comparisons, specs | An HTML table |
How to target them
- Pick question keywords where you already rank on page one.
- Use the question as an H2 heading.
- Answer directly underneath in a short paragraph, list or table.
- Add detail after the direct answer.
Example
How much does AC servicing cost in Gurugram?
Basic split AC servicing in Gurugram typically costs ₹500–₹900, while a deep clean with jet wash costs ₹1,000–₹1,800. Gas refill is charged separately.
(Example figures; use your real prices.)
Snippets and AI Overviews
Google increasingly shows AI-generated answers. The same clear question-and-answer format helps your content get cited there too. Read AI Overviews and clicks.
Tools
Find questions with our question keyword generator and format content with our text to HTML converter.
Want the full picture? This article is part of SEO: the complete guide, our in-depth guide with everything in one place.
