Flipkart requires brand approval for many categories to protect customers from counterfeits. Without it, listings may be rejected.
Own brand
- Trademark registration or application certificate.
- Product and packaging images showing the brand name.
- Invoices from manufacturers if you outsource production.
Make clear product images with our product image maker.
Reselling another brand
- Authorisation letter from the brand owner or authorised distributor.
- Purchase invoices showing your business details.
Generic or unbranded products
Some categories allow generic products; others require a brand. Check category rules.
Tips
- Business name and GSTIN on documents should match your seller account; check GSTIN format with our GSTIN validator.
- Submit clear, legible documents.
- Respond quickly to follow-up questions.
Read trademarks for sellers.
Want the full picture? This article is part of Marketplace selling: the complete guide, our in-depth guide with everything in one place.
