Landing pages

Designing Landing Pages for Every Reading Level

How to make landing pages easy to understand for visitors with limited reading skills or limited English.

AMAMJAM Solutions teamRewari, Haryana 22 Nov 20253 min read
Person browsing a web page on a laptop
On this page

    Many potential customers are comfortable with smartphones but not with long text, especially in English. Simple pages reach more people.

    Principles

    • Short words and sentences.
    • One idea per section.
    • Icons and pictures that explain.
    • Numbers instead of words: “₹999”, “3 steps”.
    • Video and voice explanations.

    Actions

    • Big call and WhatsApp buttons; create WhatsApp links with our WhatsApp link generator.
    • Minimal typing; use choices instead of text fields.
    • Voice note or call back options.

    Language

    Offer Hindi or regional language versions where relevant. Read Hindi landing pages.

    Check readability

    Read your page aloud. If it sounds complicated, simplify. Our reading time calculator helps keep it short.

    Respect

    Simple does not mean childish. Keep a professional, respectful tone.

    Want the full picture? This article is part of Landing pages: the complete guide, our in-depth guide with everything in one place.

    AM
    Written by the AMJAM Solutions team

    Our specialists handle landing pages for businesses across India from our office in Rewari. We update our articles as platforms change.

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