Meesho offers advertising to help suppliers boost catalogue visibility. On low-margin products, ads must be used carefully.
When ads help
- New catalogues needing initial orders and ratings.
- Best-sellers you want to scale.
- Seasonal products during peak demand.
When to avoid
- Products with very thin margins.
- Products with high returns.
- Catalogues with poor ratings.
Know your numbers
Calculate profit per order with our profit calculator, then work out the ad cost you can afford. Track ROAS with our ROAS calculator.
Start small
- Choose your best catalogue.
- Set a modest daily budget.
- Run for a week or two and review orders and returns.
Improve organic performance too
Better images, prices and ratings improve both organic and ad results.
Check current ad options in the Meesho supplier panel. Read scaling orders on Meesho.
Want the full picture? This article is part of Marketplace selling: the complete guide, our in-depth guide with everything in one place.
