One-page websites put everything on a single scrolling page. They are quick and cheap, but limit what you can rank for.
Comparison
| One-page | Multi-page | |
|---|---|---|
| Cost and time | Lower, faster | Higher |
| SEO | Limited to a few keywords | A page per service and location |
| Content depth | Short sections | Detailed pages |
| Best for | Events, single products, new businesses | Service businesses, stores, growing companies |
When one page is enough
- A single service or product.
- Event or campaign pages.
- A temporary site while a full website is built.
- A portfolio for a freelancer just starting out.
When you need multiple pages
- Several services, each searched separately.
- Several locations.
- Wanting to rank on Google for many keywords.
- Blog or resources.
A middle path
Start with a strong home page plus a few service pages, and add more as you grow. Estimate costs with our website cost calculator.
Write a strong headline with our headline generator.
Want the full picture? This article is part of Business websites: the complete guide, our in-depth guide with everything in one place.
