Most businesses only reply to bad reviews. Replying to good ones shows you value customers, encourages others to review and makes your profile look active.
What a good reply includes
- The customer’s name.
- Thanks for something specific they mentioned.
- A natural mention of the service, if relevant.
- An invitation to come back.
Examples
Thank you, Anjali! We are glad you loved the keratin treatment and that Ritu made you feel comfortable. See you at your next visit.
Thanks, Mr Verma. It was a pleasure fitting out your new kitchen in Sector 56. Enjoy cooking in it, and do share a photo when you can!
Thank you for the kind words, Rahul. Our technicians will be happy to service your AC again before summer.
Keep it personal
Copy-paste replies like “Thanks for your review!” on every review look automated. Vary the wording.
Do not over-stuff keywords
A natural mention of the service is fine; a list of keywords looks spammy.
For healthcare and professional services
Never confirm medical, legal or financial details about the reviewer.
Save time
Draft replies with our review reply generator, then personalise. Read how to reply to negative reviews.
Want the full picture? This article is part of Google Business Profile: the complete guide, our in-depth guide with everything in one place.
