Restaurants live or die by local visibility and word of mouth, and both now happen online. The short video shares the idea; this guide gives you the steps.
1. Own your Google Maps listing
- Complete your Google Business Profile with menu, hours, photos and price range.
- Add the menu as photos and as text items.
- Update special hours for festivals.
- Post your weekly specials as updates.
2. Get a steady stream of reviews
Put a QR code on tables and bills that opens your review page. Make it with our Google review link generator. Reply to every review, especially the critical ones.
3. Food photos that sell
Shoot in daylight near a window, from above for thalis and from the side for burgers and drinks. Show steam, texture and real portions. Update photos when the menu changes.
4. Instagram and reels
- Behind-the-scenes kitchen clips, chef specials and customer reactions.
- Collaborate with local food creators.
- Post your location tag and opening hours clearly.
5. Direct orders on WhatsApp
Delivery apps charge high commissions. Encourage regulars to order directly through WhatsApp with a click-to-chat link on your profile, packaging and menu cards, and send a weekly menu message to customers who opt in.
6. Festivals and events
Plan festival menus and offers two to three weeks ahead and promote them across Google posts, Instagram and WhatsApp.
Want to go deeper? Our complete guides cover each channel in detail, from SEO to WhatsApp.
