Myntra is one of India’s leading fashion and lifestyle marketplaces. It is more selective than general marketplaces and favours established brands with good catalogues.
Who can sell
- Brand owners or authorised sellers of fashion, footwear, accessories, beauty and home categories.
- Businesses with GST registration, PAN and a bank account.
- Brands that can meet Myntra’s quality, catalogue and fulfilment standards.
Myntra reviews applications and may not approve every brand. Check the current requirements on the Myntra partner portal.
Catalogue quality matters
- Professional model and product photography to Myntra’s specifications.
- Accurate size charts and fabric details.
- Consistent titles and attributes for each style and size.
Check listing lengths with our listing length checker.
Fulfilment
Myntra offers different fulfilment models; ask which applies to your brand and category, and plan stock and returns accordingly.
Returns are part of fashion
Fashion returns can be high. Reduce them with accurate sizing, honest photos and quality checks. Read how to reduce returns.
Growing on Myntra
- Join sale events such as major seasonal sales when margins allow.
- Use the platform’s advertising tools on best-sellers.
- Keep popular sizes in stock.
See our Myntra listing service.
Want the full picture? This article is part of Marketplace selling: the complete guide, our in-depth guide with everything in one place.
