Shopify’s app store has thousands of apps. Most Indian stores need a handful of categories. Install only what you use; every app can slow your store and add monthly costs.
Essential categories
| Category | Why you need it |
|---|---|
| Shipping aggregator | Compare couriers, print labels, manage COD and RTO |
| GST invoices | Generate GST-compliant invoices automatically |
| Product reviews | Collect and show reviews with photos |
| Order updates, COD confirmation and abandoned cart reminders | |
| Email marketing | Welcome series, abandoned cart and campaigns |
| Google and Meta channels | Sync products and tracking with Google and Meta |
Useful growth apps
- Upsell and bundle apps to raise order value; track it with our AOV calculator.
- Loyalty and rewards.
- Pincode serviceability checker on product pages.
- Size charts for fashion.
How to choose an app
- Check recent reviews from Indian merchants.
- Look at the pricing as your orders grow.
- Test speed before and after installing.
- Prefer apps that support Indian couriers and payment methods.
Clean up regularly
Remove apps you no longer use, and check leftover code in your theme.
Shipping costs
Estimate costs per order with our shipping cost calculator.
See our Shopify store development service.
Want the full picture? This article is part of Business websites: the complete guide, our in-depth guide with everything in one place.
