Patients increasingly prefer WhatsApp to calling the reception. Used well, it saves staff time and reduces missed appointments.
Uses
- Appointment booking and confirmations. Read appointment reminders.
- Directions and parking information.
- Pre-visit instructions (fasting, documents).
- Sharing reports securely where appropriate.
- Follow-up and check-up reminders.
- Health camp announcements to opted-in patients.
Make it easy to start
Add a click-to-chat link from our WhatsApp link generator on your website and Google profile.
Protect patient privacy
- Avoid sending sensitive medical details in marketing messages.
- Confirm identity before sharing reports.
- Limit staff access to patient chats.
- Follow data protection rules and medical ethics.
Do not give diagnoses over chat
Encourage consultations for medical questions rather than giving advice in quick messages.
Templates
Adapt reminders and confirmations from our message templates.
See marketing for clinics and hospitals.
Want the full picture? This article is part of WhatsApp marketing: the complete guide, our in-depth guide with everything in one place.
