A good brief and quick feedback produce better pages faster. Here is how to work well with a designer or agency.
What to provide
- The goal and the single action you want.
- Target audience and their main doubts.
- Your offer and what makes you different; find it with our USP generator.
- Proof: reviews, numbers, case studies, certificates.
- Real photos, videos and logo files.
- Brand colours and fonts.
- Examples of pages you like and why.
- Where traffic will come from.
Reviewing drafts
- Review on a phone first.
- Judge against the goal, not personal taste.
- Give consolidated feedback in one message.
- Check facts, prices and phone numbers carefully.
Before launch
- Test forms and WhatsApp buttons.
- Confirm tracking.
- Agree who can edit the page later.
Headline input
Suggest headline ideas from our headline generator, but let the designer refine them.
Read planning a landing page.
Want the full picture? This article is part of Landing pages: the complete guide, our in-depth guide with everything in one place.
