Meta ads · Real estate & builders

Facebook ads for real estate that book site visits.

Property buyers spend weeks researching on their phones. Meta lead campaigns with qualifying questions and instant WhatsApp follow-up turn that research into site visits, without paying for shared portal leads.

Residential buildings under construction
Plans from₹4,999/ month

Problems we solve

  • Shared portal leads. The same lead is sold to several builders, and the fastest caller wins.
  • Slow follow-up. Enquiries wait hours for a call, and buyers move on to the next project.
  • Ads sent to the home page. Visitors cannot find prices, floor plans or a quick way to book a visit.
How we do it

What works in your industry

The tactics we focus on for real estate businesses, on top of the essentials below.

  • Lead forms that ask about budget, location and timeline

  • Separate campaigns for each project and configuration

  • Walkthrough videos and floor-plan carousels

  • Retargeting for people who viewed the project page

Also included

Everything in our Meta ads service

  • Account and tracking setup

    Business Manager, Meta Pixel and Conversions API set up before any money is spent.

  • Audience research

    Interest, lookalike and location audiences built around your best customers.

  • Lead forms and WhatsApp ads

    Instant forms and click-to-WhatsApp campaigns that make enquiring easy.

  • Ad creatives

    Copy, images, carousels and reels, refreshed before they go stale.

  • Retargeting

    Ads for people who visited your site, watched your videos or messaged you.

  • Weekly optimisation and dashboard

    Budgets and audiences adjusted weekly, with spend, leads and cost per lead updated daily.

PlanPriceBest for
Starter₹4,999 / monthFor ad spend up to ₹25,000 a month
Growth₹9,999 / monthFor ad spend up to ₹1 lakh a month
Scale₹17,999 / monthFor ad spend above ₹1 lakh a month

Prices exclude 18% GST. Ad spend is paid directly to Meta.

FAQ

Common questions

Read our complete guide

How do you filter out non-serious property leads?
Qualifying questions in the form, a review step before submitting, and a fast WhatsApp reply that confirms interest before your sales team calls.
Do you include RERA details in ads?
Yes. Ads and landing pages for registered projects show the RERA registration number and website, as the law requires.
How much should I spend on Meta ads?
Most local businesses start between ₹15,000 and ₹50,000 a month. We suggest a starting budget based on your market and what a customer is worth to you.

Related pages

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