Flipkart rates sellers on performance. A strong rating improves visibility and access to programmes; a poor one can lead to penalties.
What usually affects it
- Order cancellations by the seller.
- Late dispatch.
- Returns due to seller issues: wrong, damaged or defective items.
- Customer ratings and complaints.
How to improve
- Accurate inventory: avoid cancellations; plan stock with our reorder point calculator.
- On-time dispatch: pack orders daily before pickup.
- Quality checks: check size, colour and condition before packing.
- Better packaging: prevent damage.
- Accurate listings: reduce “not as described” returns.
Track returns
See how returns affect profit with our return rate impact calculator, and read return reasons in Seller Hub.
Respond to issues
Handle escalations quickly and professionally.
Read Flipkart account health and penalties.
Want the full picture? This article is part of Marketplace selling: the complete guide, our in-depth guide with everything in one place.



