Local SEO

Local SEO Reporting: What to Track

The local SEO metrics that show progress for businesses, from Google Business Profile actions to local rankings and leads.

AMAMJAM Solutions teamRewari, Haryana 10 Apr 20263 min read
Hand holding a phone with Google search open
On this page

    Local SEO progress shows up in calls, direction requests and walk-ins, not only rankings. Track the numbers tied to business.

    Google Business Profile

    • Calls, direction requests, website clicks, bookings.
    • Search terms showing your profile.
    • Photo and post engagement.

    Reviews

    Rankings

    • Map pack positions for main keywords.
    • Note that local rankings vary by the searcher’s location; grid-based rank tools show this.

    Website

    • Organic visits to location and service pages.
    • Enquiries from organic search.

    Business outcomes

    Ask new customers how they found you.

    Monthly comparison

    Compare months with our percentage change calculator.

    Read the Performance report.

    Want the full picture? This article is part of Google Business Profile: the complete guide, our in-depth guide with everything in one place.

    AM
    Written by the AMJAM Solutions team

    Our specialists handle Google Business Profile for businesses across India from our office in Rewari. We update our articles as platforms change.

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