Videos let shoppers see products move, open, fit and work. Where marketplaces allow them, they can increase confidence and reduce returns.
Where videos can appear
- Amazon listing image galleries (typically for Brand Registry sellers).
- Sponsored Brands video ads.
- Flipkart and other platforms where supported.
Check each marketplace’s current video rules.
What to show
- 360-degree view.
- Product in use.
- Size comparison.
- Assembly or setup.
- Key features close up.
Keep it short
15–60 seconds. Show the product in the first seconds and add captions; plan it with our reel script writer.
Rules
- No prices, discounts or external links.
- No competitor mentions.
- Accurate representation.
Reuse
Post the same video on YouTube and Instagram; write titles with our YouTube title generator.
Want the full picture? This article is part of Marketplace selling: the complete guide, our in-depth guide with everything in one place.
