Running out of stock hurts rankings; too much stock ties up cash and adds storage fees. Good planning balances both.
Know your numbers
- Average daily sales per product.
- Lead time: production plus shipping to Amazon or your warehouse.
- Safety stock for unexpected spikes.
Reorder point
Reorder point = (daily sales × lead time) + safety stock. Calculate it with our reorder point calculator.
Seasonal planning
- Increase stock before Diwali, wedding season and big sale events.
- Send FBA stock early; fulfilment centres get busy before events.
- Plan sale prices with our sale price planner.
Avoid excess stock
- Watch slow movers and run promotions before long-term storage fees apply.
- Consider removal orders for dead stock.
Use Amazon’s tools
Seller Central inventory and restock reports suggest quantities based on sales.
Multi-channel sellers
Keep stock in sync across marketplaces. Read inventory sync.
Want the full picture? This article is part of Marketplace selling: the complete guide, our in-depth guide with everything in one place.


