Flipkart Ads help your products appear in prominent positions in search results and on product pages. Like other marketplace ads, they work best on strong listings.
Campaign types
- Product listing ads: promote individual products in search and browse.
- Brand and display formats: available for eligible brands.
Ad formats and options change; check the Ads section in Seller Hub.
Getting started
- Choose products with good ratings, competitive prices and stock.
- Start with automatic or recommended targeting.
- Set a daily budget you can test with.
- Run for at least a couple of weeks before judging.
Measure
- ROAS: ad revenue ÷ ad spend; use our ROAS calculator.
- Know your break-even ROAS with our break-even calculator.
Optimise
- Increase budget on profitable products.
- Pause products with poor returns.
- Improve listings with low conversion before spending more.
Sale events
Ad competition rises during big sales; plan budgets early.
Want the full picture? This article is part of Marketplace selling: the complete guide, our in-depth guide with everything in one place.
