Nykaa is a major beauty, personal care and fashion platform in India. It is selective and focuses on brands rather than resellers.
Who it suits
- Beauty, skincare, haircare, fragrance and wellness brands.
- Brands with professional packaging and branding.
- Brands with required licences and compliance.
Typical requirements
- Brand ownership or authorisation.
- GST registration.
- Cosmetic manufacturing or import licences as applicable.
- Compliant labels with ingredients, MRP and manufacturer details.
Check Nykaa’s partner or seller pages for current requirements.
Listings
- Professional images and swatches.
- Clear ingredient lists and usage instructions.
- Honest, compliant claims; avoid medical claims.
Draft descriptions with our product description generator and create images with our product image maker.
Growth
Reviews, platform marketing programmes and sale events drive visibility.
Read product compliance and labels.
Want the full picture? This article is part of Marketplace selling: the complete guide, our in-depth guide with everything in one place.
