WhatsApp offers several ways to message many people at once. Choosing the wrong one can annoy customers or expose their numbers.
Comparison
| Feature | Group | Community | Broadcast list | Channel |
|---|---|---|---|---|
| Members see each other | Yes | Within groups | No | No |
| Members can chat | Yes | In groups | Private replies only | Reactions and polls |
| Best for | Small, engaged communities | Organising several related groups | Personal-feeling offers | Public updates |
Groups
Good for clubs, classes, residents or VIP customers who want to interact. Never add customers to groups without permission; numbers become visible to everyone.
Communities
A community brings related groups together with an announcement group, useful for schools, societies and clubs.
Broadcast lists
Messages arrive like personal messages, but only reach contacts who saved your number. Write them with our broadcast writer.
Channels
One-way updates for anyone who follows. Read WhatsApp Channels.
Invite people properly
Share invite links or QR codes made with our WhatsApp QR code generator.
Want the full picture? This article is part of WhatsApp marketing: the complete guide, our in-depth guide with everything in one place.
